Wednesday, August 18, 2010

The Goods: Live Hard, Sell Hard

Let me first start off by saying that this film should have been WAY better than it turned out being.

For starters, they roped in a ton of great comedic actors and oddball types from television and film. And, for the most part, most of the ideas in the film are pretty good - they just didn't seem to follow through with the funny, which was disappointing.

The Goods: Live Hard, Sell Hard is about a group of sniper salesman (my term) who are hired to come into an auto dealership and basically sell the place out. This is what they specialize in. The leader of the group is Entourage's Jeremy Piven, who plays Don Ready. In Ready's entourage are Jibby Newsome (Ving Rhames), Brent Gage (David Koechner) and Babs Merrick (Kathryn Hahn).

Ready is brought in by Ben Selleck (James Brolin), owner of the auto dealership over the Fourth of July weekend to sell each and every car on his lot. If Selleck is unable to sell these cars a rival salesman, Stu Harding (Alan Thicke) and his son, Paxton (Ed Helms) will take over the dealership. Another tossout, Helms' character just happens to be engaged to Selleck's daughter, Ivy (Jordana Spiro).

Like I said, a pretty bankable cast already with the funny and I haven't even mentioned that Tony Hale and Ken Jeong are part of Selleck's sales team. Or that Craig Robinson is brought in as the events disc jockey.

The premise seems great and a lot of the small things going on in the film can be funny, like Helms aspiration to become a hit boyband group, but while in his 30s. Or that Babs is really trying to score with Ivy's brother, Peter (Rob Riggle) despite the fact that he is a 10-year old with a pituitary issue.

Overall, I laughed a few times, but I have to admit I was hoping for more with the cast that was assembled. Sure, there were no A-list quality comedians in the bunch, but with the amount of second banana characters in the group it still could have been much more than it was.

Grade:

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